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Alexa Chung for Madewell is Live!

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Photo: Madewell

Madewell‘s hosted a big bash in LA last night to kick off their Alexa Chung for Madewell collection. The clothes—and shoes, hats and scarves—will hit most Madewell stores today at 6PM, but it’s already online. The whole collection went live this morning and we’re guessing the pineapple print silk PJs (top at left) will sell out first (or the leopard print booties!). It doesn’t look any less cute than it did in the formal Chung-styled lookbook, but you can get a closer look before clicking buy. Only one outfit is a repeat from Chung’s inaugural Madewell collection last fall—the white silk tea dress with little black polka dots. So if you missed out last year, you’re in luck!
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